Ben Barnhart

Ben Barnhart

June 21, 2021
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June 21, 2021
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Whether it's complex illustrations, massive billboards, or basic business documents, the right tools and design elements are essential to the design process.

How Do You Choose Graphic Design Software?

There are thousands of graphic design apps, how do you know what to choose? Do you go straight for household name Adobe Creative Cloud, simply because you don't know what else is out there?

You might be a professional designer shopping around for fresh software options, or someone with zero design knowledge who just needs some quick and easy help with basic marketing stuff. Either way, it's good to get clear on a few things before you get overwhelmed by options, and ask the following questions:

  • What are my design needs? What do I need to create? Do I need advanced or basic features?
  • What is my budget?
  • Am I looking for an online tool or downloadable software?
  • Do I need a mobile application to be able to design on the go?
  • How much storage do I need?
  • Am I looking for a year subscription or willing to pay a little more in the end for a monthly subscription?
  • Do I need something that supports a team or just an individual?
  • What is my experience level, am I willing to invest energy in learning new software? Can I manage a steep learning curve?
  • What features am I looking for?
  • Do I need to take a course to go along with the software I purchase?

The Best Graphic Design Software In 2021

The graphic design software market evolves at a rapid pace. While updates are always occurring and new apps are constantly coming out, the leading software tools we've listed below are pretty solid, diverse, and worthwhile to keep on your radar.

Vector Design Software

Professional designers need advanced vector editing and vector illustration software in order to scale images infinitely without losing quality. Vector-based design software makes use of mathematic equations to generate simple shapes between points, instead of pixels.

Vector design software has become really advanced and evolved to support a lot of creative freedom and precision, and is loved by many designers, artists, and even inexperienced hobbyists.

We've listed our top tried and trusted vector design applications below.

Vectornator

Video Courtesy of Vectornator on Youtube

Vectornator is an all-in-one graphic design tool for Apple devices. Created out of the need for a software tool that simplified the graphic design process, Vectornator presents a solution based on eliminating as many limitations to your creativity as possible.

Vectornator was built to bring speed, simplicity, and effortlessness to the design process so that your creativity can flow uninhibited. With a highly intuitive and easy-to-use interface, Vectornator is the perfect app for anyone to learn design and makes for a deeply satisfying user experience. Vectornator is used and trusted by leading brands, including Apple and Disney.

Best Features:

  • Innovative auto-trace technology that instantly transforms designs into vectors.
  • Easily move documents between tools without worrying about compatibility
  • Cross-platform functionality that syncs projects across devices- MacBook, iPad, and iPhone
  • Access to over 1 million royalty-free images from Unsplash
  • Access to over 80 000 icons
  • Advanced collaboration tools within the app

Pro: You can transform any design into vectors with the click of a button

Con: it’s only available on Apple devices

Pricing: Free!

Experience level: Perfect for professionals and beginners just starting out.

Compatibility: iPad, iPhone, macOS, and a range of styluses

Adobe Illustrator

Video Courtesy of Dansky on YouTube

As a leading, industry-standard vector graphics tool, Adobe illustrator is always evolving to remain at the cutting edge of graphic design software. Illustrator is a vector graphics tool used by millions of professional designers and forms part of the Adobe Creative Cloud. Illustrator is packed with tons of powerful features that give you the freedom to be ultra-creative, with precision.

In addition to being able to design absolutely anything on Adobe illustrator from logos to book illustrations, billboards to freehand drawing, and more, you also have the freedom to design from anywhere with features like cloud sync which allow you to save and access documents from your desktop or iPad, making mobile design that much easier.

Best Features:

  • Cloud document saving and advanced export controls
  • Advanced recoloring that allows you to shuffle color palettes with ease
  • Snap to glyph feature is super convenient
  • Extremely precise pen tool
  • High performance and stability
  • Access to all adobe stock assets

Pro: (Aside from the tons of amazing features)- You can scale artwork limitlessly without compromising quality.

Con: The ultimate con of Adobe products- it's expensive + different keyboard commands to other Adobe programs.

Pricing:

  • $24.14/mo. for the single app
  • $34.49 for Creative Cloud all app access
  • 7-day free trial

Experience level: Professional, with a steep learning curve for beginners.

Compatibility: macOS, Windows, iPad

Affinity Designer

Video Courtesy of Affinity on YouTube

Affinity Creative suite, or “Affinity Trinity” is a worthy alternative to Adobe's Creative Cloud. This is high-quality industry-standard software. The best thing about Affinity is that it comes at a fraction of the price of Adobe, plus they offer awesome sales, having cut to 50% off since 2020 to accommodate the world recession.

Affinity Designer is a vector graphics software that comes with all the features you need to create fantastic designs. Many graphic designers are open to software that's more affordable than Adobe's creative suite and are finding that Affinity Designer is in fact a great alternative. While there aren't quite as many features compared to Illustrator, Affinity designer is streamlined in its approach by providing exactly what's needed in order to optimize pricing without limiting creativity.

Best Features:

  • The Zooming: easily zoom beyond 1,000,000%; pan and zoom at 60fps and obtain perfect accuracy
  • Rich history features including undo/redo over 8000 history steps
  • Highly customizable, supporting a simple workflow
  • Compatible with Apple hardware
  • Switch between vector and pixel mode

Pro: It is really well priced for the standard of quality + once-off purchase with free updates

Con: There are no smartphone apps for this.

Pricing:

  • $24.99 one-time payment, currently 50% off from $49.99
  • 90-day free trial

Experience level: Professional, however, it is possible for beginnings to self-teach with the right learning materials.

Compatibility: macOS, Windows, and iPad

Gravit Designer

Video Courtesy of Gravit Designer on YouTube

This vector design app offers powerful tools for designing with precision. Create anything from logos to expressive illustrations, animations, and more.

A streamlined interface and smooth learning curve make Gravit Designer an easy and enjoyable tool to use for beginners, professionals, and anyone in between.

The free version of Gravit Designer offers all the tools you need to design awesome graphics, but there is also the paid Gravit Designer Pro that offers advanced features, unlimited cloud storage and work offline capability.

Best Features:

  • Tooltips help you find out instantly what each tool and command does while teaching shortcuts
  • Option to choose from a wide variety of popular preset canvas sizes
  • built-in Google fonts library with access to tons of free fonts
  • light and dark user interface options
  • Touch interface compatible with a range of styluses.

Pro: It's ultra-accessible, having compatibility across devices and systems with the option to work on the web as well + compatible with over 100 file formats

Con: Many limitations with the free version

Pricing:

  • Free option
  • Pro option: $39
  • 30-day free trial for pro

Experience level: Perfect for beginners through to professional.

Compatibility: Web-based tool accessed via the browser; no mobile app available

Best Raster Graphic Design Software

Raster graphics are pixel-based images, as opposed to vector images which are defined by geometric shapes based on mathematical formulas.

We've listed our top tried and trusted vector design applications below.

Procreate

Video Courtesy of ergojosh on YouTube

Created exclusively for the iPad, Procreate is a digital illustration tool that allows you to create expressive digital art in any aesthetic from rich oil paintings to edgy charcoal drawings, detailed illustrations, and more. Procreate is loved by artists and designers across the world for the freedom in creativity this intuitive digital art studio supports.

Procreate is used by creative professionals like tattoo artists and illustrators, as well as aspiring artists who are just learning to express their creativity. The tool is highly intuitive, supporting freedom of expression and precision for any level and need.

Procreate works well hand-in-hand with Vectornator, if you need to transform your raster image from Procreate into a print-ready vector image.

Best features

  • Rich brush studio with a library of over 200 brushes from pencil to ink, charcoal, and artistic brushes which are all highly customizable, even giving you the option to create your own brush.
  • Dynamic color control with color harmony and color companion features make exploring, choosing, and using colors an intuitive experience.
  • Multi-touch gestures that support the intuitive touch experience
  • Super speedy 120fps painting capability.
  • Time-lapse recording allows you to record and share the process of your artwork coming to life
  • Animation assist- brings your art to life through movement.

Pro: It does a good job of simulating a real-life painting experience

Con:  It's only available on iPad

Pricing:

  • $9.99 in the App Store

Experience level: Beginner through to professional

Compatibility: iPad and iPhone

Adobe Photoshop

Video Courtesy of Dansky on YouTube

Adobe Photoshop is perhaps the most well-known of all graphic design software, having earned the honor of being used as a verb (you must have used or heard the term ”Photoshop it” at some stage in your life).

Adobe Photoshop has risen to its status as King of raster graphics design software thanks to offering a myriad of features making it possible to edit and create absolutely anything without limitation, from logos, website design, posters, 3D renders, and digital art. Unlike other Adobe software, it’s much easier for people of any level to learn and create in photoshop, especially with the help of learning resources they offer.

Best features

  • Layers, which allow you to design and edit various elements of your document independently.
  • Refined selection tools that are unmatched by other programs.
  • “Generator” technology allowing you to quickly create image assets as you work.
  • Advanced 3D tools
  • Camera shake reduction

Pro: You can do a lot in just one program

Con: The ultimate con of Adobe products- it's expensive + little template support

Pricing:

  • $24.14/mo. for the single app
  • $34.49 for Creative Cloud all app access
  • 7-day free trial

Experience level: Professional with a steep learning curve for beginners but there are great resources out there to support your learning

Compatibility:  macOS,Windows, iPad & Android tablets, iPhone & Android smartphone

Gimp

Video Courtesy of Davies Media Design on YouTube

Since 1996, GNU Image Manipulation Programme GIMP is an established, high-quality tool in the graphic design software market. GIMP allows you to edit, retouch and create images from the most basic free-form digital drawings to highly complex designs.

It’s packed with advanced features created by a community of volunteers who collaboratively develop this open-sourced program, which enables it to be free. GIMP is a popular choice for professional photographers, designers, and digital artists and possibly the best photoshop alternative. GIMP is also a good program for beginners to explore graphic design.

Best Features

  • Rich layer system- “there are more layer modes in GIMP than there are blending modes in photoshop”
  • Animation tools that bring images to life
  • Basic vector graphic features are available
  • Diverse hardware support that connects to multiple devices
  • User interface customization
  • Over 100 available plugins to enhance what’s possible

Pro: it’s developed by a community of part-time developers, creating an awesome community of passionate collaborators around this design software

Cons: Because it’s communally generated, there is no benchmarked standard to adhere to.

Pricing: Free!

Experience Level: Professional, with a steep learning curve for beginners

Compatibility: Windows, macOS & Linux

Full Suite Design Software

There are some really good programs that make things convenient by offering an all-in-one raster and vector solution. Check out our tried and trusted below.

CorelDraw Graphics Suite

Video Courtesy of CorelDraw on YouTube

CorelDRAW Graphics Suite is a complete suite of graphic design applications. From vector design to photo editing, editorial design, and more, CorelDRAW offers a wide range of tools to satisfy all graphic design needs whether that’s creating apparel or business cards and everything in between.

CorelDraw has awesome collaboration tools that make working on a design with friends and colleagues, in real-time, super easy and enjoyable. This multipurpose creative software maximizes productivity by bringing you tools that deliver results in less time.

Best Features:

  • "Next-generation" collaboration that includes live comments, a central hub for storing and sharing files, and live comments for real-time collaborating
  • Touch-optimized user interface compatible with a variety of styluses
  • LiveSketch powered by AI technology which converts sketching into vector curves
  • Learning materials and sample projects that support ease of use
  • Pointilizer effect- Create vector mosaics from vector and bitmap objects
  • Symmetry drawing mode- CorelDRAW lets you create symmetrical objects and designs in real-time with a feature dedicated to Symmetry, automating what can otherwise be a very time-consuming workflow.

Pro: It's a convenient, yet high-quality all-in-one app.

Con: It’s not an industry standard

Pricing:

  • 15 Day Free trial
  • $198 annual plan
  • $669 for the full perpetual version

Experience Level: Beginner through to professional, with some learning that needs to take place but less of a curve than some other products

Compatibility: Windows, macOS & Linux

Xara Designer Pro

Video Courtesy of Xara Video on YouTube

Xara Designer Pro is a full-suite, cloud-based graphic design software tool. You can create both vector and raster graphics with Xara, as well as desktop publishing items and photo editing. Essentially, “It is a single integrated solution for all your creative work, for print and the web.”  This is a seriously comprehensive all-in-one tool, but does it compete with the likes of Adobe and Affinity?

Because it’s only made for Windows, the short answer is no. In terms of features, it competes. There are plenty of advanced features that support creative freedom and professional design creation, plus it’s a lot easier to learn for non-designers.

Best Features

  • Hundreds of template elements and design layouts to support you
  • Over a million photos to choose from in the library
  • Marketing materials that support easy branded content creation
  • Rich Web page creation capabilities

Pro: The software is fast and easy to use

Con: It’s only available on Windows

Experience level: Beginner through to professional

Pricing:

  • Pro version for $12.99/mo.
  • Pro+ $19/mo.
  • 14 Day free trial

Compatibility: Windows

Adobe Fresco

Video Courtesy of Yes I'm a Designer on YouTube

Digital Painting and Drawing app Adobe Fresco is a fantastic digital art application for the iPad, iPhone, Microsoft Surface Pro device, or desktop. Adobe Fresco is perfect for starting your creation out in a natural painting and drawing environment, and then taking it over to Illustrator or Photoshop to perfect.

Best Features

  • Extensive library of brushes- over 200 vector, raster, and live brushes
  • Adobe Sensei works really well for simulating a live art experience of blending and smudging with live brushes
  • Unlimited layers
  • Multicolor eyedropper tool- a lot of fun!

Pro: It works in tandem with illustrator and photoshop

Con: Can’t customize brushes

Pricing:

  • $9.99
  • Access with Creative Cloud

Experience level: Beginner to advanced

Compatibility: Pad, iPhone, Microsoft Surface Pro device or desktop, otherwise $9.99 one-time fee

Best Desktop Publishing Software

Desktop publishing software is used for creating editorial layouts for books, magazines, newspapers, brochures, digital media - basically, anything you'd read. Desktop publishing software provides design tools for turning copy-heavy designs into easily consumable visual content.

Desktop publishing tools are awesome for anyone who wishes to self-publish a book or zine, and for small business owners, or freelancers who need help to create professional business documents. Check out our top recommendations below!

Adobe InDesign

Video Courtesy of Yes I'm a Designer on YouTube

InDesign is a cross-platform solution that remains an industry leader in desktop publishing, maintaining its reputation as one of the best programs to create layouts for any kind of print and dig as well as interactive documents like PDFs.

InDesign released some cool new updates in 2021 such as "content-aware wrap," which wraps text intuitively in context to image details, refined share for review options, and HSB color swatches.

Best features

  • Map optical size to font size
  • Seamless, interactive content reviews
  • Highly intelligent text wrap and subject detection
  • Liquid content- create multiple page sizes and orientations to accommodate viewing on any device.
  • Master Pages- saves time by apply consistent elements throughout many pages
  • Split window- compare different layouts of the same document

Pro: It’s best on the market, industry standard

Con: The ultimate con of Adobe products- it's expensive + no live collaboration tools as of yet.

Experience level: Professional, with a steep learning curve for beginners

Pricing:

  • $24.14/mo. for the single app
  • $34.49/mo. for Creative Cloud all app access
  • 7-day free trial

Experience level: Professional, with a steep learning curve for beginners.

Compatibility: macOS, Windows, iPad

Lucidpress

Video Courtesy of Lucidpress on YouTube.

Lucidpress is a web-based design and brand templating tool that makes creating on-brand collateral super easy. This software is mainly targeted at non-designers, empowering them to create on-brand print and digital media items with simplicity and speed.

Lucidpress is nowhere near a feature-rich professional tool such as InDesign. This is desktop publishing design at its most basic, yet highly effective, particularly for turning anyone into a brand and marketing conscious generator of designs, with an easy-to-use interface and plenty of template guidance.

Best features

  • It’s super collaborative, offering features like team management, real-time collaboration, and a centralized hub for asset management
  • “Template locking” allows you to “lock” branded elements in your designs that should not be changed, in order to maintain brand consistency
  • Drag and drop editor for quick and easy creation
  • Hundreds of pre-designed templates for social media, business cards, flyers, and more.
  • Multi-channel distribution that allows you to easily share and save files anywhere.

Pro: It’s easy to use!

Con: quite a few limitations on the free version

Pricing:

  • Free version
  • $10/ mo. pro version
  • $12/ mo. team version

Experience level: Total beginner through to professionals who want to save time

Compatibility: macOS, Windows, Linux

Quark Express

Video Courtesy of Quark Express TV on YouTube

Launched in 1987, QuarkXpress was a pioneering brand in the design software marketplace. Many designers and publishing houses used it back in the ’90s before InDesign was even around and still rely on it today. QuarkXpress is a close competitor to InDesign, offering many of the same features plus more.

This feature-rich all-in-one graphics software tool offers everything you need to create precise, professional, beautiful layouts and digital media designs, as well as mobile apps, PLUS illustration design, and photo editing tools.

Best features

  • Mobile App publication- create print-design-inspired mobile apps for iOS and Android.
  • Convert and access Adobe InDesign files in 3 easy steps
  • Flex layouts- allow graphic designers to easily create responsive web design without coding knowledge, such as banner ads, landing pages, etc.
  • Illustration tools for creating perfect vector graphics and illustrations
  • Ready-made templates for speedy and productive design creation.

Pro: It’s a well-established pioneer in the field, solid professional software

Con: It has been overtaken by InDesign and is no longer the industry standard

Pricing:

  • $474 one-time payment per user
  • 7-day free trial

Experience level: Professional, fairly steep learning curve that can be tackled with the right learning materials.

Compatibility: Desktop- macOS and Windows 8.1 and 10; 64-bit only

Social Media Design Tools

With limited time on our hands, it's super helpful to have design tools that can generate social media assets fast, while making the process fun (even if you're a professional designer who knows how to do it from scratch). We've listed our favourite social media design tools below.

Canva

Video Courtesy of Learn with Seb on YouTube

This is the all-in-one web-based design software that's turned everyone into a designer, it seems.

While Canva gives you the tools to design a variety of digital publishing materials, it's become particularly popular for designing social media assets, as there are plenty of pre-made templates and size-appropriate canvases for the major social media channels.

With so many non-designers using social media to promote their business and content creation, Canva has become a really supportive tool in helping millions of people create beautiful, professional-looking designs themselves.

Canva is also an awesome tool for creating invitations and flyers, both for print and digital circulation.

Best features:

  • Thousands of templates to choose from
  • Canvases are made to size for each social platform. If you're looking for a tool that gives you more freedom with creativity, Vectornator also offers social media canvases made to size.
  • Animated elements and text that bring designs to life through movement
  • Basic photo editing tools
  • Large selection of design grids

Pro: it's empowered millions of people to express their creativity with design through its simplicity

Con: The features are basic which makes it limited to a degree

Pricing:

  • Free plan
  • Premium plan for $12.95/ mo.

Experience level: Total beginner to pro’s who want to save time

Compatibility: Web, macOS and Windows, mobile app for iOS and Android.

Adobe Spark

Video Courtesy of Adobe on YouTube

Adobe Spark is good for a range of things, including web page creation, short video creation, and a variety of basic visual materials such as flyers, but we've chosen to highlight it here for its social media graphic features.

Adobe Spark is part of the creative cloud suite, so anyone with access to all apps will have full access to Adobe Spark. There is also a separate, free version available, however.

Adobe Spark is a basic, easy-to-use graphic design software for non-designers available on mobile on web. The program provides size-appropriate ready-made canvases for major social media platforms, plenty of templates, and great features for branding.  It's a simple but effective design tool overall.

  • Branded templates and themes for generating brand identity
  • Easily customizable templates and layouts that guide and speed up the design process
  • Access to Adobe stock images and Unsplash free images
  • Invite others to collaborate
  • Create on mobile
  • Video editing and creation

Pro: it's a speedy solution for generating social media designs, particularly for creative cloud users.

Con: limitations in the free version + you can only create videos up to 30 seconds

Pricing:

  • Free version
  • $9.99 in the app store for the single app

Experience level: Total beginner, no experience needed.

Compatibility: Web and mobile app

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Design Software for Logos

Not everyone has the luxury of hiring a professional designer to do their logo. And some people who might be considering starting a business just love to have fun doing it themselves anyway. Luckily, there are tons of graphic design tools that make it super easy for anyone to create a logo. check out these two below.

Looka

Video courtesy of Looka on YouTube

A fast and easy solution for original logo generation, Looka is perfect for small business owners, freelancers, and anyone who might need to create their own logo. Looka was built to help people design their own brand and is easy to use for those who aren’t designers or marketers by trade.

Looka uses AI software to generate logos based on your taste and takes you on a journey of establishing your entire brand from there.

Best features

  • Establish your taste by browsing a variety of logos
  • Choose a variety of logos that best resemble your specific taste in order to generate a theme best suited for you
  • Customize your automatically generated logo yourself
  • Preview logo mockups on items like t-shirts and business cards

Squarespace

Video Courtesy of Squarespace on YouTube

You probably know Squarespace for being a website builder, but did you know that they also have a pretty nifty logo maker?

Look, it’s really basic software, but often all you need with logo creation is the basics, and it’s the perfect tool to use if you’re an entrepreneur or solo creative setting up your own Squarespace site and creating your own brand from scratch.

Best Features

Pro: It's free!

Con: Limited color palette

Pricing:

  • Free!

Best Photo Editing Software

While something like Adobe Photoshop is perfect for building and manipulating images, if you're using your own photos, you'll need some software created specifically for photo editing. In fact, almost every person needs photo editing software, these days. Below we'll suggest a couple of worthwhile programs that focus on photo editing and retouching specifically.

Video Courtesy of Justin Odisho on YouTube

Lightroom is a cloud-based photo editing software that allows you to edit, store and share photographs.  “Lightroom” is available on web, mobile and desktop, and differs from Lightroom Classic in that it is for desktop only.

The key difference between Lightroom and Photoshop is that in Photoshop, you can use advanced graphic design tools to build on and manipulate a photo using layers systems, while Lightroom is purely focused on retouching and editing photographs.

Best Features

  • Lightroom community is an online space to connect with fellow photographers, explore content, share photos, and find presets.
  • Presets allow you to combine filters and settings into a certain look that you can stay and apply to any photo. Presets are awesome for brand consistency and many photographers even make good money selling their Lightroom presets!
  • Adobe Sensei machine learning helps to organize photos efficiently by recognizing people and themes.
  • Interactive In-app tutorials help you to learn and hone your skills while you edit.
  • Easily transfer images between Photoshop and Lightroom on the iPad

Pro: there’s a lot of support to expand your knowledge and skills and gain new inspiration through the Lightroom community and tutorials

Con: Aside from Adobe costs, there are no plugins for Lightroom to enhance features.

Pricing:

  • $9.99
  • limited free version available

Experience level: Beginner through to professional

Compatibility: Desktop macOS and Windows, web, mobile app for iOS and Android.

Capture One Photo Editing Software

Video Courtesy of The Art of Photography on YouTube

Capture one is a professional-grade photo editing software rich with a full suite of advanced features and recommended by many professional photographers and designers. Capture One is unique in that it offers camera-specific versions of the software to get the most out of your camera. You can choose from Fujifilm, Nikon and Sony tailored version, or opt for the “every camera” version.

Best Features

  • Speed edit- work seamlessly using hotkeys plus edit multiple photos at once with “batch edit.”
  • Advanced color editing tools
  • Layers and masks feature allowing up to 16 layers for precise editing
  • They offer a student pricing plan at 65% off for the “all camera” plan.

Pro: You can get the most out of your camera and photos by using software tailored to your exact camera

Con: No HDR stitching

Pricing:

  • Camera- specific options go for $16.00/mo.
  • “All camera” $21.85/mo.
  • Student pricing plan available at 65% for “all camera” option
  • 30-day free trial

Experience Level: Beginner through to professional

Compatibility: macOS and Windows

Infographic Design Software

Business executives and entrepreneurs often only need design expertise for creating data visualization, and even professional designers can use this type of software to speed up their workflow. We’ve listed our favorites below.

Venngage

Video Courtesy of Venngage on YouTube

You can easily create infographics, mind maps, timelines, reports, guides, and all kinds of documents for project management and strategy with Venngage. This easy-to-use design software is built around a drag and drop experience that makes building information-rich documents fun and simple. Venngage makes for really beautiful, engaging, and comprehensive data visualization. Loved and used by the world’s top institutions and companies from the New York Times to Harvard.

Best Features

  • Over 7 500 professional templates to play with
  • Drag and drop icons, photos, text, and charts
  • Team collaboration
  • Export interactive PDF and PNG

Pro: You can easily choose from team and project-specific templates to guide you to the most appropriate layout

Con: limited free plan

Experience Level: total beginner, and helpful for professionals, too!

Pricing:

  • Free plan
  • Premium $20/mo.
  • Business $50/mo.
  • Check out the full price range here (options for nonprofits and classrooms)

Visme

Video Courtesy of Visme on YouTube

Online design tool for non-designers and professionals, Visme helps you visually create every kind of visual content from social media posts to animations, videos, branded documents, and more. Their infographic and chart generating tool, however, is one of the best and worth getting Visme just for this!

Visme is a great option for saving time and costs in your business or as a freelancer/student.

  • Lots of cool interactivity features that bring your infographics to life
  • Option to use offline
  • Create video and audio
  • Simple, easy-to-use interface
  • Hundreds of new templates added every month to 40+ content types
  • Easily browse templates with dynamic keyword search

Pro: Plenty of educational content to support you in creating and enhancing your materials as well as business knowledge.

Con: Limitations with the free version, including no video download

Pricing:

  • Free
  • Premium plans start at $15

Experience level: Total beginner through to professionals who want to save time

Compatibility: Web

What Will You Choose?

As you can tell by now, there are a lot of options. Even experienced designers find themselves getting overwhelmed by the possibilities. Like we mentioned at the beginning, it's important to be clear on your needs!

This will help you to choose the appropriate software to support you or your team. Hopefully, our recommendations help! If you're keen on playing around with some new vector design software and haven't tried Vectornator yet, be sure to download the free app on your iPad or iPhone.

Video Courtesy of Will Paterson on YouTube

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